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Entrepreneur

Camo Tha GOAT: Being the Greatest Takes Work

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Twenty-four year old CEO Camo Tha GOAT is not far from being owner of one of the fastest growing brands in the country. Rapper, videographer, director, influencer and founder of Goat Me Up has built his dream career on his interests. With the help from his team, he is able to grow his business, gain popularity, and make sure that he can continue doing what he loves. 

“One of the biggest pieces of advice I can offer is to not stop grinding. I worked for everything I have and taught myself everything I know. I am still learning and figuring things out, but it is all so worth it,” Camo says. “I love what I do and I am excited for the future.”

The Chicago native has been working on his business for a while now. Since 2012, he had been teaching himself everything he could find about videography and editing. After establishing Goat Me Up, the blanket brand for his videography business and record label. “All I see is growth and expansion over the next five years. I strive to be the best and I want my brand to do the same,” he says.

Camo Tha Goat is also known as Cory Thompson. His background is diverse, with so many successful endeavours, his skill set is broad as he works in different industries as a creative force. He’s best known for his hit TV web series, The Generation which originally aired on Youtube and reached over 10 million views and counting (2012-2014). Camo started creating videos in 2012 because of his older brother. Around that time, Camo was an aspiring rapper, before he found out video directing was his given talent. Cory and his brother had a friendly competition editing the same exact video; he lost the competition, which sparked the fire in him to become one of the best. Shortly after this, Camo was inspired by a hit television show to create his own, along with Thomas Conley. By using platforms like Facebook and Twitter, this helped to mold the cast for The Generation. When the first episode of The Generation aired it reached over 10,000 views, giving him the attention of several Chicago artists like, 147 Calboy Moneybagg Yo GHerbo, Neil Gang, Stunt Taylor, Big Sexy, DLow Lil Kemo, and more. In 2018, he created Goat Me Up, which is a visual platform to clout up talented individuals worldwide with their talents.

With his experience in web television, he has branched out into directing and filming. His current videography business is gaining popularity and traffic as he continues to put his art out there. His YouTube channel is where you can find most of his videos and completed projects. Most of his videography includes music videos, promotional videos, short films, weddings, concerts, and many others.

“I really want my brand to last, I work really hard to promote and build it up. This has been a process from the very beginning,” Camo says. “I have 56,000 subscribers on YouTube and over 13 million views. My Instagram has over 10k views and my Facebook has over 4,000 fans. Even with these numbers, there are still going to be obstacles, but I just keep going. That’s what we do.”

Camo Tha GOAT has been able to live out his dreams. “All I’ve wanted is to build a life that I want to live and find a career that I enjoy. I took all of my interests and constructed Goat Me Up and established my brand. I am so excited for the future of my business,” Camo says beaming.

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